M&A advisory for eCommerce brands
Don't undersell what you built.
Lowball offers, leaked numbers, months of due diligence. WiseExit values your eCommerce store on its real numbers, prepares it for buyers and handles the sale until it closes.
Valuations are estimates based on the data the client provides. They are not an appraisal or a guarantee of sale or price.
- Free valuation, answer in 24 hours
- Zero upfront costs
- Commission only at closing
- NDA before your brand name is shared
Founded by Max Schipilliti, eCommerce operator since 2019.
What goes wrong
Selling your store on your own looks simple. Until the first offer arrives.
Four things founders underestimate when they sell without support.
Problem 01
Lowball offers.
The first offer is rarely the best one. Buyers often open low to see how you react. Without other offers on the table, you have nothing to compare it to.
Problem 02
Leaked numbers.
Share your numbers with the wrong person and your supplier, your team or a competitor may hear about it before any deal is done.
Problem 03
Months of due diligence.
Documents, questions, checks, more questions. Running it while also running the store is when performance drops.
Problem 04
An undervalued store.
Buyers pay for profit they can verify, not for your Shopify revenue. Without a clean monthly P&L, every doubt becomes a discount.
How it works
Value it. Prepare it. Match it. Protect it.
Four steps, with one person following your deal from the first call to the signature.
Value it.
We look at 12–24 months of numbers: cash collected, costs, ads, returns. You get a realistic value range and a list of what to fix before going to market.
Prepare it.
A clean monthly P&L, accounts and suppliers that can be transferred, processes written down. We prepare an anonymous teaser and the information pack buyers will ask for.
Match it.
We approach selected buyers confidentially, on Flippa and in our direct network: funds and aggregators, eCommerce operators, companies in your industry.
Protect it.
Your brand name stays private until a buyer signs an NDA. We compare offers side by side, prepare the due diligence with you and handle the terms. You sign when the deal is right.
The offer
Everything a sale needs. Zero upfront costs.
What you get
- A realistic value range on your real numbers, and what weighs on it
- A list of what to fix before going to market
- An anonymous teaser and the information pack buyers ask for
- Offers compared side by side, not just on the headline price
- One person following your deal from the first call to the signature
How we get paid
€0
Zero upfront. Commission only at closing.
The percentage depends on the size of the deal, and you get it in writing before signing anything. If your store doesn't sell, you don't pay us.
Confidential by default
Your brand name stays private until a buyer signs an NDA.
Until then, your numbers circulate only in anonymous form. Name and accounts are never shared at the presentation stage.
Watch the intro
The data-driven broker for eCommerce exits.
Valuation, preparation, qualified buyers and closing.
Who's behind it
Built by someone who runs eCommerce every day.
Max Schipilliti has been in eCommerce since 2019. Over these years he has bought and sold several stores himself, so he knows from the inside what a buyer looks at, and what makes a deal fall apart.
He started WiseExit to give other founders the chance to turn what they've built into money, the right way, and at the right moment. Every deal is followed personally by Max.
We read your numbers the way a buyer will.
FAQ
Questions founders ask us first.
Is the valuation really free?
How much does WiseExit cost?
What if my store doesn't sell?
Will my suppliers, team or competitors find out?
What happens after the first step?
Which stores do you work with?
How long does it take to sell?
I'm not ready to sell. Should I still ask?

What is your store worth today?
Two short steps. We analyse your numbers and show you what weighs on your valuation. Free and confidential.
- Free valuation, no commitment to sell
- Zero upfront costs
- Commission only at closing